Social Media Workshop for Women Entrepreneurs in Luxembourg – Master Storytelling and Digital Visibility
Are you a woman entrepreneur in Luxembourg wondering how to get your business noticed online? Based on your business idea or concept, we can help you choose social media platforms that actually matter and teach you how to tell your story in a way that actually reaches your target audience.
If you’ve been searching for a social media workshop for women entrepreneurs in Luxembourg, the Entrepreneurial Woman Project (EWP) 2025 has the perfect session for you: “Social Media Landscape in Luxembourg and the Art of Storytelling”, led by communications expert Tamara Dzhanashiia, Head of External Communications at Aperam.
Get actionable strategies to amplify your visibility in a multilingual, multicultural country like Luxembourg. Instagram, LinkedIn, Facebook, TikTok… which platforms matter? What content actually works? And how do you tell your story so people listen? You’ll find answers to all these questions.
Why Social Media Strategy is So Important
Social media holds great power. You can have your own voice there that builds connections with your clients and gains their trust. The platforms you choose, the stories you tell, the way you present your brand; it all shapes how potential clients and collaborators perceive you.
This social media workshop for women entrepreneurs in Luxembourg helps you understand where to focus your energy and which practical tactics will work for your digital presence in Luxembourg.
Meet Your Expert Trainer: Tamara Dzhanashiia
Tamara Dzhanashiia is Head of External Communications at Aperam, a global leader in stainless, electrical, and specialty steel and recycling. With extensive experience in PR, marketing, and financial communications, Tamara has worked across emerging markets and industries including metals & mining, private equity, healthcare, and aviation.

She previously participated in the Entrepreneurial Woman Project, where she received second prize for a student mentorship initiative aimed at recent high school graduates in Luxembourg.
This experience, combined with her communications expertise, gives her a unique understanding of the challenges entrepreneurial women face in building visibility in the digital space. In her upcoming workshop, Tamara brings together data-driven insights and practical storytelling strategies tailored to Luxembourg’s multilingual and multicultural environment.
“In a country as multilingual and diverse as Luxembourg, the power of storytelling lies in authenticity. What you say matters, but the real impact comes from how you connect across cultures and platforms to create lasting engagement.”, she says.
What You’ll Learn in This Social Media Workshop
This session is practical, actionable, and tailored to women entrepreneurs in Luxembourg. Key insights include:
- How Luxembourg’s digital, mobile-first audience consumes content
- Platform-specific insights for Instagram, LinkedIn, Facebook, and TikTok
- Crafting authentic brand stories that resonate across multiple languages and cultures
- Inspiration from successful local campaigns and influencers
- Practical tips to create content that’s engaging, consistent, and manageable
Are you thinking about running a boutique, consultancy, tech startup, nail salon, or another online service? This program is built for every type of business and tailored to each participant.
Join Entrepreneurial Woman Project 2025
The Entrepreneurial Woman Project is Luxembourg’s premier program for women who want to turn their business ideas into fully functioning companies. It gives you the full toolkit: marketing, legal guidance, business models, sales strategies, public speaking, and more.
Delivered over weekends by local professionals, it’s designed for women in Luxembourg who are ready to take real steps toward business ownership without quitting their day job just yet.
Over 300 women have gone through the program, launching companies, switching careers, and putting long-standing ideas into motion. Money prizes sponsored by Elvinger Hoss Prussen, TMF Group and BSP are a bonus, but the real reward is leaving the project with a plan, a network, and momentum.

Why Join?
Remember that building your digital presence doesn’t have to feel overwhelming. The clearer your strategy, the more confident you’ll feel about moving forward. Our workshops are practical and designed for real results with a support system that won’t fail.
You’ll leave not just with knowledge, but with a working system you can use the very next day. Not to mention the insights of other founders navigating the same challenges.
Spots are limited. Big ideas welcome.

Oliwia Gertych,
LPCC Team